Showing posts with label RDFA. Show all posts
Showing posts with label RDFA. Show all posts

Thursday, June 5, 2014

Content ownership - is Google using 3rd party site content for Ad revenue on their search results page?

Look at this:



Google shows content taken from another  website (mentioned in a miniature link below the content).

Would you click through or not?

These are the current results:

With this content taken from the 3rd party site shown on Google - is there still a need to go to the other site? How much is this going to affect the traffic on the other website? Is Google is monetizing other sites' content with their ads on the search results pages?

The site is tagged nicely, having the right descriptors in place.







I tested the site in Google's markup tester, and the markup for recipe and author works (Download).
The tool also shows a very different picture as a preview - misleading, in case an author tries to see what others are likely to see in Google.












Many sites rely on ad revenue to finance their operations and content - this will become impossible if above becomes more common. With this revenue taken off the other sites it seems as if Google is cutting off the branch on which they are sitting. And it very much seems like copyright infringement to me (but I am no lawyer and might be wrong).

the search - the result screen (top) is from June 1, 2014

Bookmark and Share